UGC video ads
UGC video ads for Meta, TikTok and Instagram, written hook first.
A UGC ad is not a commercial. It is creator style video built for the scroll: a hook in the first seconds, captions for sound off viewing, and a vertical cut made for each platform. We produce it in house, from the first line to the final cut.
Our own work
A spot we made for ourselves.
This is a creator style spot we produced for SyX Solutions: one person, direct to camera, talking to a business owner like a friend would. That is the format that fits a feed built on creator content.
We show our own work here, not client results. On the call we can walk you through more of it.
What we produce
Every piece of a working video ad.
The hook comes first, not the edit. Nothing gets passed between separate vendors.
Hooks and scripts
The first seconds decide whether anyone keeps watching. We write the hook first, then the script and shot list around it.
Creator style spots
Direct to camera spots that read like a recommendation, not a brand talking at an audience.
Product in hand demos
Before and afters, unboxings and walkthroughs that show the thing doing what it claims.
Captions for sound off
Many feeds autoplay muted. Burned in captions and an edit rhythm that carry the message without sound.
Vertical first
Cut for 9:16 first and adapted from there, so the spot sits inside the feed instead of interrupting it.
Variant hooks
Every concept ships with alternate openings for testing, so the platform finds the winner.
How it runs
From angle to launch.
01
Angle and hook
We look at what is already running in your category and where the gap is. That becomes the angle and the hook.
02
Script and production
Script and shots are planned before production, then we film or generate the footage and cut it for the platform, captioned and vertical first.
03
Launch and iterate
The ad ships with hook variants for testing, and the next round is built around what the numbers show.
We make the creative and we can run the campaign too. See ads management: you give us access, the spend runs on your own card, and the ad account stays yours.
Before you book
Straight answers about UGC video ads.
Anything else, ask the agent at (832) 660-0658.
Do we need to film anything ourselves?
No. We produce the footage, either by directing a creator style shoot or by building the visuals in house. If you have real footage of your team and your work, we can use that too.
How long does a spot take?
It depends on the concept and how much footage it needs. You get the timeline in writing once we know the brief.
Why creator style instead of a polished commercial?
Because it looks like the content around it. A direct to camera spot or a hands on demo reads as a person talking, not a brand interrupting, and that earns attention in a feed.
Who owns the files?
You do. Every cut, variant and asset we deliver belongs to you once it is handed over. We make the work; you keep it and use it wherever you want.
Keep reading
Related services.
Start here
Your hook. Your ad.
Take thirty minutes with us. We will walk through the angles that fit your offer and map the first batch of spots.
Prefer to write? Send us a note and we will get back to you.